Anthony had always envisioned himself being an entrepreneur after his retirement from the NBA, but he ended up jumping into earlier than he had imagined. At the beginning of his professional basketball career, the very first thing Anthony bought with his earnings was a investment property in 2009 for $80,000. That first investment has now turned into a full blown real estate company, 356 Real Estate, that is now involved in multi-million dollar deals. From there, Anthony founded 356 Ventures where is a successful investor in many companies across multiple sectors including: Tech, Media, Retail, Direct to Consumer, Software, E-Commerce, Group Fitness and more.
INVESTMENTS
TRUST Does the person in charge have a solid character, and can I trust him/her?
EXPERTISE Does the person have the expertise needed to be successful?
UPSIDE Does the product/idea/service have a lot of growth potential/upside?
ANTHONYS INVESTMENT PHILOSOPHY
CURRENT HOLDINGS OF 356 VENTURES
PMG
With a focus in media, sports and entertainment, Players Media Group is an experienced digital agency with a proven track record of helping athletes, brands and rights holders. PMG achieves their commercial objectives through effective and engaging digital and social-first content, distribution, and intellectual property-related marketing strategies. This team has over 100+ years of experience and they are using the new world of digital streaming to reach sports fans around the globe.
MAXONE
The MaxOne team is made up of former athletes who are passionate about making the lives of coaches and athletes more convenient. This app allows athletes, coaches, and trainers to track progress, communicate with ease, and increase accountability. What started from one coach setting out to solve his problems, turned into a revolution of how coaches train and manage their programs.
Mydayda
Mydayda stands for the idea that we should all be in the driver’s seat and in control of our own health and health data. By developing technologies that help put power back into the hands of users, Mydayda is creating a future where health care is more efficient, effective, accessible, and equitable. This platform includes a web portal, a wearable device and an app to give users the power to manage their own health with real time monitoring, support, and educational features.
Anything Possible Brands
As a leading supplier of innovative fishing tackle, Anything Possible Brands are perfect for a wide group of anglers from children to teens, young adults to elderly, to recreational and avid anglers. Anything Possible Brands include Kid Casters, ProFISHiency, and Perfection Lures. Kids Casters has established itself as a leading producer of fishing gear for the youth angler, including the popular licensed brands of Paw Patrol, My Little Pony, PJ Masks, and LOL Surprise!.
Lime
SMART MOBILITY FOR THE MODERN WORLD
Lime is founded on a simple idea that all communities deserve access to smart, affordable mobility.
Through the equitable distribution of shared scooters, bikes and transit vehicles, we aim to reduce dependence on personal automobiles for short distance transportation and leave future generations with a cleaner, healthier planet.
Turo
Think AirBnB for a car! Turo is the world’s largest peer-to-peer car sharing marketplace where you can book any car you want, wherever you want it, from a vibrant community of trusted hosts across the US, Canada, and the UK. Founded in 2010—they now have over 450,000 cars available to rent. Guests choose from a totally unique selection of nearby cars, while hosts earn extra cash to offset the costs of car ownership.
Scooters Coffee
In 1998, Scooter’s Coffee was born when co-founders Don and Linda Eckles opened their first drive-thru coffeehouse in Bellevue, Nebraska. Their keys to success: find a great location and stay committed to high-quality drinks, speed of service, and a BIG smile. The name “Scooter” came from the mission to keep customers happy by helping them “scoot in and scoot out” quickly. Now—2 decades later and 400 locations in 20 states across the nation, Scooter’s is at the dawn of a strategic growth phase.
Big Blankets
The Biggest, Best Blankets
in the World
The Big Blanket has been over a year in the making — it turns out making a 10' x 10' blanket isn't easy. Manufacturers laughed at us, cussed at us, and repeatedly told us it couldn't be done. We've never been the types to take the easy road. We're proud of what we've created and couldn't be more excited to share it with you.
Eat The Frog Fitness
FITNESS DESIGNED FOR YOU.
We start by meeting you where you are; asking questions openly, honestly and listening without judgement. It is our mission to understand where you are in your fitness journey and to identify your wants and needs. Our dedicated coaches are here to help you every step of the way. Your personalized workout plan will include a mix of Cardio, Strength, and Agility sessions, designed to equally benefit the first timer, as well as the seasoned veteran.
